Logo design for a forest carbon sequestration company.
- Logo
- Branding
Overview
Havulatva is a Finnish company specializing in forest-based carbon sequestration, offering certified climate units, carbon footprint calculation and forest fertilization services. We designed their logo. The brand identity needed to communicate both respect for nature and scientific credibility. Carbon sequestration is a combination of traditional forestry and modern measurement.
The logo was designed to work in both digital and print environments, scaling to different use cases without losing recognizability.
Client
Havulatva
Year
2020
Category
Brand Identity
Challenge
The carbon capture industry is new and hard to understand, so the brand needed to be both trustworthy and approachable. The visual identity had to stand out from traditional environmental logos without looking too technical.
Solution
We designed a logo that combines the form of a conifer with modern geometry. The color palette is rooted in forest green but includes a technical blue accent. The logo works in single color and multi-color, at small and large sizes.
Interested?
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